Capturing Archetypes Vol. 2

“Following the success of Capturing Archetypes, this deluxe second volume showcases a fresh slate of pop culture figures and statues from Sideshow Collectibles, with an insightful foreword by renowned film poster illustrator Drew Struzan. Featuring a wide variety of world-renowned and beloved icons from the worlds of film, comic books and popular culture, as well as all-original characters from our dark fantasy collection, Court of the Dead, Capturing Archetypes, Volume 2 celebrates Sideshow's ability to capture the essence of archetypal characters in phenomenal three-dimensional art pieces.” —Sideshow.com

I was tasked to lead and manage the conceptualization, development and creation of Capturing Archetypes Volume 2: A Gallery of Heroes and Villains from Batman to Vader. Working closely with the author, I arranged and directed interviews with all the creative talent featured in the book. I was also tasked in creating the outline and organizing all the products and the various formats into a visually stunning presentation as well as create the sub-title for the release. I was the lead in the Graphic Design department, helping to create the visual look and feel of the book, selecting type, Pantone colors and layout templates to ensure a uniform and cohesive design workflow. Collaborating with the rest of my Graphic Design Department team, we then each took a section of the book and designed layouts and special features celebrating expansive collection of figures produced by Sideshow. I was responsible for selecting photos, editing, color correcting and retouching the images used. I was also tasked with managing the production of the publication, overseeing color proofs, samples and file prep for pre-production.

Featured Designs/Andrew McBride
Photography/Sideshow Photo Dept.